India FMCG Market Size Worth USD 1,108.5 Billion by 2033 | CAGR: 17.33%: IMARC Group

India FMCG Market Overview

Base Year: 2024

Historical Years: 2019-2024

Forecast Years: 2025-2033

Market Growth Rate: 17.33% (2025-2033)

Market Size in 2024: USD 245.4 Billion

Market Size in 2033: USD 1,108.5 Billion

The India FMCG market is diverse, rapidly growing, driven by urbanization, rising incomes, and changing consumer preferences. According to the latest report by IMARC Group, the market size reached USD 245.4 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 1,108.5 Billion by 2033, exhibiting a growth rate (CAGR) of 17.33% during 2025-2033.

India FMCG Market Trends and Drivers:

The increasing disposable income of people of middle-class, and thus growing the market for FMCG products is among the main reasons behind the rise of India FMCG marketplace. Furthermore the market is growing because of the increasing urbanization as more people move into cities and adapt to modern life which is increasing demand for convenience items and packaged items.

Additionally, the rise of online shopping platforms has transformed this FMCG market, allowing consumers with access to a variety of merchandise and increasing sales. Furthermore, the growing use of mobile phones and internet have allowed the digital market as well as online purchasing, increasing the growth of the market.

Another interesting trend is the rising demand for products that promote health and wellness. Additionally increasing awareness of the importance of nutrition and health grows the demand for natural, organic and health-conscious FMCG products. This trend is causing FMCG companies to develop new products and diversify their product offerings to include healthier alternatives. Sustainability is also a growing trend with consumers looking for ethical and eco-friendly products.

This is causing companies to implement sustainable practices in their business and packaging. Additionally, markets in rural areas are emerging as major growth engines due to the improvement of infrastructure and government initiatives to support rural development. In addition, businesses expand their reach to these regions through localized methods and networks of distribution which will drive growth in the India FMCG market during the next few years.

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India FMCG Market Industry Segmentation:

The report has segmented the market into the following categories:

Breakup by Product Type:

  • Food and Beverages
    • Juices and Drinks
    • Tea and Coffee
    • Fresh Food
    • Others
  • Personal Care and Cosmetics
    • Body Care
    • Hair Care
    • Oral Care
    • Skin Care
    • Baby Care
  • Health Care
    • Feminine Care
    • Over the Counter (OTC)
    • Others
  • Home Care
    • Cleaning Products
    • Fragrance
    • Others
  • Others

Breakup by Demographics:

  • Urban
  • Rural

Breakup by Sales Channel:

  • Online
  • Offline

Breakup by Region:

  • Maharashtra
  • Tamil Nadu
  • Uttar Pradesh
  • Gujarat
  • Karnataka
  • West Bengal
  • Rajasthan
  • Andhra Pradesh
  • Telangana
  • Madhya Pradesh
  • Delhi NCR
  • Punjab
  • Haryana
  • Others

Competitive Landscape:

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.

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Key highlights of the Report:

  • Market Performance (2019-2024)
  • Market Outlook (2025-2033)
  • COVID-19 Impact on the Market
  • Porter’s Five Forces Analysis
  • Strategic Recommendations
  • Historical, Current and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Structure of the Market
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.

IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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January 22, 2025