10 Innovative Strategies to Boost Social Media Engagement
Social media has evolved into a powerful channel for brands, creators, and organizations to connect with their audience. However, standing out amidst the noise requires more than frequent posting—it demands creativity, strategy, and genuine interaction. Below are ten actionable strategies to elevate your social media engagement effectively. 1. Leverage Visual Storytelling Compelling visuals are a…
Rethinking Social Media Strategies: Why Traditional Channels Aren’t Cutting It Anymore
Today, social media feeds are full of ads, sponsored posts, and videos from influencers promoting the latest finds. The amount of content in feeds is increasing, to more than what customers can consume, leaving organic posts to become invisible and inundated by sponsored content. The more content is published, the more organic reach falls naturally….
AITech Interview with Colin Levy, Director of Legal at Malbek
Colin, could you elaborate on the concerns you’ve raised regarding AI’s impact on elections? Answer: When it comes to AI and its impact/role in elections, the challenge is misinformation, generated by deep fakes (e.g. someone’s image and voice being used to propagate false opinions and incorrect information), bot accounts on social media propagating incorrect and/or…