Black Friday, the much-anticipated shopping extravaganza that marks the start of the holiday season, returns in full force in 2024. With a dazzling array of deals from tech gadgets to fashion essentials and household items, Black Friday is a prime opportunity to score some incredible bargains. But with so many offers out there, it’s easy to get lost in the excitement. This guide will walk you through everything you need to know to make the most of Black Friday 2024, from what types of deals to expect, how to prepare, and insider tips on saving big.
A Brief History of Black Friday
Black Friday originated in the United Kingdom, traditionally taking place the day after Thanksgiving. The term “Black Friday” began in Philadelphia in the 1950s when police used it to describe the chaotic crowds and traffic that emerged in the city as people started their holiday shopping. Over the years, it became synonymous with big discounts, doorbuster deals, and a rush to the stores. Today, Black Friday is celebrated globally, with countries worldwide offering discounts on everything from electronics and clothing to holiday packages and online subscriptions.
What Makes Black Friday 2024 Special?
Black Friday 2024 is expected to be one of the biggest yet, with retailers pulling out all the stops to attract shoppers. Many retailers are embracing early-bird specials, online-exclusive deals, and extended sales periods, including the entire week leading up to Black Friday and into Cyber Monday. Whether you’re shopping online or in-store, you’ll likely find discounts that go beyond traditional holiday sales. Here’s what makes this year’s event particularly exciting:
- Advanced Technology Discounts: Expect deals on the latest tech, from new gaming consoles and laptops to smart home devices and VR headsets. Retailers are increasingly discounting both current and previous models, giving shoppers more variety.
- Hybrid Shopping Options: Many retailers are offering a blend of in-store and online deals, making it easy to shop from the comfort of your home or in person. With “Buy Online, Pick-Up In Store” (BOPIS) options, you can also reserve online and avoid shipping delays.
- Extended Return Periods: Some stores are offering extended return windows, so if you’re buying gifts, there’s more flexibility in case items need to be returned or exchanged after the holidays.
Best Deals to Expect on Black Friday 2024
Wondering what types of products will have the steepest discounts this Black Friday? Here’s a breakdown of the categories that typically see the most significant price drops:
- Electronics: Black Friday is famous for deals on electronics. Keep an eye out for major markdowns on TVs, smartphones, laptops, headphones, and gaming consoles. Tech giants like Apple, Samsung, and Sony often run impressive discounts, while Amazon, Best Buy, and Walmart offer price cuts across a variety of brands.
- Fashion and Apparel: Clothing and accessory retailers frequently slash prices on Black Friday, with discounts of up to 50% or more. Many fashion brands also offer additional savings on clearance items. Look for deals on winter essentials, designer labels, and athleisure wear.
- Beauty and Skincare: Black Friday is the perfect time to stock up on makeup, skincare, and beauty tools. Many beauty brands, both high-end and drugstore, offer bundled deals or exclusive holiday sets that make for great gifts.
- Home Appliances: Big-ticket home items like refrigerators, ovens, and washing machines usually see substantial markdowns, as well as smaller kitchen gadgets like blenders and coffee machines. For those looking to upgrade their kitchen or laundry room, Black Friday is a prime time to buy.
- Travel: As travel returns to pre-pandemic levels, airlines, hotels, and travel agencies are joining in on Black Friday deals. You may find significant discounts on flights, hotel stays, and vacation packages.
- Subscription Services: Streaming platforms, online learning courses, and wellness apps often offer discounted annual subscriptions. Services like Spotify, Adobe, and various fitness apps may have exclusive deals for new subscribers.