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Smithpublicity

Promote Your Book in the Smartest Ways

Creating a comprehensive marketing plan involves utilizing various book promotion services, some more effective than others. If you’re an author or publisher collaborating with a publicist, they can guide you in selecting the best strategies for your specific needs. The primary goal is to gain visibility among media, reviewers, and potential buyers at the time…

Book Readers Want to Know About Authors

The author is a key component of any successful book marketing campaign, and a well-crafted bio plays a role in this process. If you’ve penned a fiction book, don’t underestimate the impact of a strong bio as you explore promotional strategies. There are instances where author bios have intrigued readers enough to prompt a purchase….

Surprise: U.S. Mail Still Helps Book PR

There’s no denying that the internet—through email, blogs, and news sites—significantly impacts book marketing services today. However, with print books still far surpassing digital sales by over 4-to-1, the distribution of physical copies remains essential during marketing campaigns, often relying on traditional mail. Many influential reviewers and journalists appreciate receiving hard copy media kits, emphasizing…